Atmosfera 16

SCOPE

· Brand Strategy
· Branding and Identity
· Messaging
· Digital and Socials
· Print and Merch
· Illustration

CLIENT

Atmosfera 16

YEAR

2021

Atmosfera 16 is a wine club and producer located in the renowned wine region of Baja California, Mexico.

To expand the brand's attributes and refresh its image, Atmosfera 16 underwent a rebranding effort. The new brand identity features friendly and approachable illustrations, paired with a clean and open typography and a warm color palette inspired by the seasons of the vine.

The result is a refreshed, modern image that perfectly captures Atmosfera 16's commitment to promoting the enjoyment of Mexican wine in everyday life.