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Atmosfera 16


· Brand Strategy
· Branding and Identity
· Messaging
· Digital and Socials
· Print and Merch
· Illustration


Atmosfera 16



Atmosfera 16 is a wine club and producer located in the renowned wine region of Baja California, Mexico. 

To expand the brand's attributes and refresh its image, Atmosfera 16 underwent a rebranding effort. The new brand identity features friendly and approachable illustrations, paired with a clean and open typography and a warm color palette inspired by the seasons of the vine.


The result is a refreshed, modern image that perfectly captures Atmosfera 16's commitment to promoting the enjoyment of Mexican wine in everyday life.